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By:

Kiran D. Tare

21 August 2024 at 11:23:13 am

From Mumbai to Meta

Kunal Shah’s rise from city entrepreneur to global head of WhatsApp signals that India is producing genuine architects of the digital age. For much of the internet era, the world’s defining digital products were imagined in California. The next chapter looks markedly different. Artificial intelligence, digital finance and ubiquitous connectivity have flattened the distance between Silicon Valley and the rest of the world. Increasingly, the most interesting ideas are emerging not merely from...

From Mumbai to Meta

Kunal Shah’s rise from city entrepreneur to global head of WhatsApp signals that India is producing genuine architects of the digital age. For much of the internet era, the world’s defining digital products were imagined in California. The next chapter looks markedly different. Artificial intelligence, digital finance and ubiquitous connectivity have flattened the distance between Silicon Valley and the rest of the world. Increasingly, the most interesting ideas are emerging not merely from American technology giants but other countries. Few people embody that transition better than Kunal Shah. His recent appointment as the global head of WhatsApp, following Meta’s $900 million investment in CRED, represents the arrival of an Indian entrepreneur at the helm of one of the world’s most consequential digital platforms. Unlike many celebrated founders whose credentials begin with engineering degrees, Shah’s intellectual roots lie elsewhere. A graduate in philosophy from Mumbai’s Wilson College, he briefly enrolled for an MBA. However, rather than collecting qualifications, he accumulated ideas, ranging effortlessly across economics, psychology, incentives and consumer behaviour. His social-media essays and public lectures have acquired an almost cult following among entrepreneurs because they treat business less as accounting than as applied anthropology. His entrepreneurial journey mirrors India’s own digital awakening. Long before smartphones transformed everyday commerce, Shah recognised that friction was the enemy of adoption. His first venture, FreeCharge, helped familiarise millions of Indians with digital payments during a period when cash remained king. Its success made him one of the pioneers of India’s fintech revolution. Following its sale, Shah resisted the temptation to launch another fashionable startup immediately. Instead, he spent years investing in young companies, observing founders and dissecting consumer behaviour with the patience of an academic. That unusually reflective interlude shaped CRED, the company he founded in 2018 around a deceptively simple proposition that trust should carry economic value. Many regarded the idea as eccentric. Why reward consumers merely for paying their credit-card bills on time? But Shah saw something deeper. Modern economies increasingly depend upon trust and reputation. CRED transformed disciplined financial behaviour into a platform that eventually expanded into lending, commerce, insurance, wealth management and payments. Today the company serves around 17 million monthly active members, and has attracted more than $900 million from global investors. It generates annual revenues of roughly $325 million. Importantly, these figures signify that patient product thinking can triumph over fashionable exuberance. Shah’s influence extends well beyond the companies he has founded. He has become perhaps India’s most prolific angel investor, backing more than 250 startups while mentoring hundreds of entrepreneurs. His counsel has shaped businesses across sectors, while advisory roles with Peak XV Partners, Pine Labs and industry bodies have given him an outsized influence over the direction of India’s startup ecosystem. Shah has consistently argued that enduring businesses are built not on funding rounds but on understanding incentives, habits and human psychology. Those qualities explain why Meta came calling. Mark Zuckerberg praised Shah’s “builder mentality” while Meta’s Chief Product Officer, Chris Cox, highlighted his grasp of how WhatsApp fits into people’s everyday lives. That endorsement recognises that the future of messaging lies increasingly beyond messaging itself. Artificial intelligence, digital payments, commerce and business communication are converging into a single ecosystem. Few executives possess practical experience across all four domains. India offers perhaps the clearest glimpse of that future. It is WhatsApp’s largest market, its most sophisticated laboratory for business messaging and an increasingly important arena for digital payments. Shah understands this ecosystem instinctively because he helped build it. His career has unfolded alongside India’s digital public infrastructure, the smartphone revolution and the emergence of one of the world's most dynamic entrepreneurial cultures. There is something symbolically satisfying about the appointment. While technology has long celebrated engineers who solve computational problems, Shah belongs to a different tradition of the entrepreneur who begins by asking why people behave as they do. His greatest strength lies in understanding incentives, trust and networks. History suggests that the most transformative technology leaders are rarely prisoners of technology alone. They are students of people. In elevating Kunal Shah to lead WhatsApp, Meta is betting that the next era of the internet will be shaped less by algorithms than by a deeper understanding of the billions of human beings who use them. Judging by Shah’s career so far, that is a wager with every chance of paying handsome dividends.

Bharat’s Jetson Cities, Light-years Away from Nature

Updated: Jan 20, 2025

Jetson Cities

One thing is for certain: our Bharatiya cities, the big metros and towns, are fast becoming like the ‘Jetson’ cities. For those who are unaware of Jetson cities, these were first shown in the famous Hanna-Barbera cartoon series, the Jetsons, set in the 2100s, where cities are air-tight glass globules tethered to the ground, and the only way to get in and out are the flying cars. Yes, we, the city-dwellers, aspire to tall skyscrapers, spectacular bridges, world-class tunnels, swooshing metro trains, and we are building Jetson-like flying cars. A few HD drone images here and there, during the day and at night and around twilight, and we are content that our cities have become the cynosure of our own eyes. We want our cities to be brightly lit, with neon signs, laser shows, and large billboard videos. We would then fulfil our inner desire to have a city on par with Tokyo, New York, and Shanghai.


Our buildings, designed for the next 30 years, are well air-conditioned, shielding occupants from a soupy dust bowl of brown smog, soot, particulate matter, and fine dust. It is said that most new home buyers invest at least 10% of their property’s price in enhancing the interiors, soundproofing their homes, using air purifiers and conditioners, and disconnecting from the outside world for that much-needed solace. Indeed, large builders promote their projects as close to nature amidst tranquillity. However, there is always another builder eager to get one plot of land ahead of yours to enjoy that nature. To be truthful, access to nature now comes at a premium - even the skies.


Let’s assume the working-age population is occupied in the leisure of our Jetson cities, but how many of their young school and college-going kids have seen the long arm of the Milky Way galaxy from their cities? How many have witnessed a comet zooming by? How many know about endemic plants with medicinal properties? When did they last see a chirping house sparrow? How many know that the nearest sewage drain was once a freshwater stream? When did they last find their suburban beach prettier than the resort beaches of Maldives?


The intent to ask these questions is simple: Bharat is currently at a crossroads. Pundits are enthusiastic about a cultural renaissance on the horizon. Corporate leaders, on the other hand, want us to invest hundreds of hours each week to pay our dues to the growth of the national GDP. But no one asks, if a cultural renaissance is to occur, who will generate the new understandings and insights of nature that arise typically during such a period of human advancement? No one is actually asking, for whom are we building the nation if there is no time for children, or worse, if there is no time or intent to have children. In the process of growing rich, we are about to become old. By 2047, 65% of the population under the age of 35 will grow beyond 35 all at once, and we’d have an enormous population in advanced ages with a tapering young population, a graph that looks like a banyan tree. Unfortunately, that young population will have no access to the knowledge that nature has to offer, neither flora and fauna nor the seas and the skies.


Our urbane lifestyles need tempering. Such tempering can occur only if we ensure the revival of natural sciences during this period of cultural renaissance and nation-building. Let’s not rely solely on the educational system. With Indian Knowledge Systems, constructive changes are underway, and academic curricula are poised to improve for the greater good. However, true knowledge arises only when parents and grandparents introduce children to nature. Genuine understanding also develops from extracurricular activities in schools and colleges that encourage kids to observe, journal, and act on their discoveries. On the positive side, our country’s forest cover is increasing, as announced by the government. However, efforts must be made to ensure that every school or college, whether in Mumbai, Vijayawada, Gorakhpur, Ratlam, Thrissur, Bhuj, Faridabad, Imphal, Manali, Cuttack, or Ajmer, guarantees that their students are well aware of the endemic nature of their surroundings and are regularly observing and recording data on whatever interests them. Let kids observe rivers and understand the volume of water that flows through them. Let children learn about the decline of house sparrows in their cities and what steps should be taken to revive their populations. Let them study the bees in their nearby groves and recognise the vital role these bees play in nature.


Of course, you need to learn AI, robotics, fintech, the next generation of management courses, and all the engineering bells and whistles. However, we must not leave the next generation with inadequate comprehension and skills for understanding nature. We must ensure that nature conservation is not merely lip service or a tool for politicised green activists. This can be achieved if natural sciences are given the respect they deserve at the school, undergraduate, and postgraduate levels.


Indeed, I am a plebeian, and you might feel that you, too, could write a rant about the plight of our urban lives. Urban development and municipal experts have many solutions to propose, but few are willing to take action. However, that is not the issue I wish to highlight. I aim to illustrate a much larger concern—that Indian city dwellers are disoriented and devoid of nature, lacking a guiding star to lead them toward a brighter future. Our cities of Mumbai, Delhi, Bengaluru, Ahmedabad, Kolkata, and Chennai have taken on characteristics reminiscent of Jetson-like cities. We show little regard for the Nagar Devata, Gram Devata, and Van Devata, who have protected the cities, towns, and forests that once surrounded us. We wait for formal governance to clean up our beaches, rivers, and ponds without making sufficient efforts to prevent pollution in the first place.


For those striving to grasp spirituality not through the Puranas and Aadi-Granth but through new-age podcasts, I recommend watching Vinay Varanasi’s podcast on Bhagavan Vishnu’s Dashavatar. If it is clear that Bhagavan Vishnu does not tolerate disregard for Bhudevi or Mother Earth, why do we, the devotees of Bhagavan Vishnu, continue to pollute our Mother Earth—her air, soil, waters, and sounds? Or have we taken Elon Musk's words at face value, assuming our next destination is Mars after destroying Earth, only to ruin Mars later, even worse than its current clinically sterile state? If that is the case, then bear with me when I say this: these Jetson cities stand on precarious pillars of ego, victimhood, apathy, and consumerism, waiting to be toppled either by the true harbingers of order or by false prophets. Therefore, teach the next generations to observe nature, appreciate our coexistence with other species, and venerate the forces of nature. By doing so, we humans will be good, at least for the next thousand years. If not, prepare for a bleak future by the end of this century.


(The author is a Space and Emerging Technology Fellow at the Centre for Security, Strategy and Technology, Observer Research Foundation, Mumbai. Views personal.)

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