Leader of Opposition in the Lok Sabha Rahul Gandhi greets supporters during a roadshow ahead of the Kerala assembly polls, in Kozhikode district on Tuesday. | Pic: PTI New Delhi:  At a critical electoral juncture in Kerala, the political contest being waged in the name of ideology appears less about public welfare and more like a renewed struggle for the division of power. Kerala's electoral battle exposes contradictions between ideology and alliances, as BJP, Congress, and