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By:

Bharati Dubey

17 May 2026 at 1:38:10 am

After Don-3 controversy, Ranveer’s next film goes on floors

Mumbai: After months of attention surrounding his reported exit from Don 3, Ranveer Singh has finally moved on to his next major cinematic venture. The actor’s ambitious survival spectacle Pralay has officially gone on floors in Mumbai today, marking the beginning of filming on one of the most ambitious and scale-driven projects in Indian cinema. Headlined by Ranveer Singh and directed by Jai Mehta, Pralay is an original end-of-the-world action thriller that promises to take audiences into a...

After Don-3 controversy, Ranveer’s next film goes on floors

Mumbai: After months of attention surrounding his reported exit from Don 3, Ranveer Singh has finally moved on to his next major cinematic venture. The actor’s ambitious survival spectacle Pralay has officially gone on floors in Mumbai today, marking the beginning of filming on one of the most ambitious and scale-driven projects in Indian cinema. Headlined by Ranveer Singh and directed by Jai Mehta, Pralay is an original end-of-the-world action thriller that promises to take audiences into a world on the brink of annihilation. Produced by Ananya Birla’s Birla Studios, Hansal Mehta and Sahil Saigal’s True Story Films, and Maa Kasam Films, the film combines large-scale spectacle with a deeply human story of survival, courage and the instinct to fight for what matters most. The film marks Ranveer’s next major motion picture following Dhurandhar and Dhurandhar – The Revenge, which emerged as the highest-grossing film of all time. With Pralay, the actor once again ventures into unexplored cinematic territory, taking on a disruptive new concept that demands both physical intensity and emotional conviction. Ranveer will also serve as a producer on the film. The project comes at an important point in the actor’s career. His reported exit from Don 3 had generated considerable buzz, particularly as he was expected to carry forward one of Indian cinema’s most iconic franchises. With Pralay, Ranveer now turns the page with an entirely original story rather than stepping into another established universe. Joining him is Lokah breakout actress Kalyani Priyadarshan, who plays a pivotal role in the film and brings together another exciting performer from the new generation of Indian talent. For Ananya Birla, Pralay represents Birla Studios’ ambition to push the boundaries of mainstream Indian cinema by collaborating with contemporary creative forces. For True Story Films’ Hansal Mehta and Sahil Saigal, the project reflects their commitment to disruptive storytelling and content-driven cinema. Behind the camera, Jai Mehta leads the ambitious project. His work on Scam 1992: The Harshad Mehta Story, which he co-directed with Hansal Mehta, and Lootere has earned widespread acclaim. With Pralay, he steps into a significantly larger canvas, bringing together an ensemble of creative and technical talent from India and around the world. Set against the unmistakable pulse and landscape of Mumbai, Pralay follows a relentless journey of survival against the terrifying possibility of an end-of-the-world catastrophe. The film aims to marry breathtaking spectacle with an emotional core, exploring what people are willing to do to survive when the world as they know it begins to collapse. The makers are shooting extensively at live locations in and around Mumbai, embracing the physicality and unpredictability of real-world environments. The approach is designed to add scale, texture and realism to the apocalyptic world while creating an immersive theatrical experience. The film had already undergone several months of highly technical and intensive pre-production before cameras began rolling. Its ambitious mounting and unusual premise have made Pralay one of the most talked-about upcoming projects in Indian cinema.

Authenticity Fuels Personal Branding

Updated: Nov 25, 2024

Authenticity

In a world saturated with polished pitches and perfectly curated social media feeds, authenticity stands out as a rare and invaluable trait. For business owners, it’s not just a niceto-have quality—it’s the cornerstone of a strong personal brand. Authenticity isn’t about perfection; it’s about showing up as your true self, consistently and confidently, both online and offline. It’s what turns fleeting impressions into lasting trust and casual connections into meaningful relationships.


Many business owners fall into the trap of thinking personal branding is about projecting an image that aligns with what they believe their audience wants to see. But the truth is, people crave realness. They want to connect with leaders who are honest, relatable, and unapologetically themselves. Authenticity doesn’t mean baring your soul to the world or sharing every detail of your life. It means aligning your actions, values, and words in a way that creates a cohesive and genuine representation of who you are.


Take, for example, a small business owner who runs a café. Instead of showcasing only glossy images of perfect lattes, they share their story—how they struggled to start the business, the lessons they learned, and the values that guide them. They interact warmly with customers, remember regulars by name, and celebrate their team’s contributions publicly. Over time, their authenticity earns them a loyal following, not just for their coffee but for the trust and connection they inspire.


Online, authenticity means more than just posting polished achievements or motivational quotes. It’s about sharing your journey, including the setbacks and lessons that shaped you. A business owner who opens up about the challenges behind their successes fosters a deeper connection with their audience. Vulnerability, when shared thoughtfully, creates relatability and inspires trust. People don’t just follow brands; they follow stories. And the most compelling stories are the ones rooted in truth.


Offline, authenticity takes on an even more powerful role. It’s easy to craft a certain image behind a screen, but how you show up in person solidifies or contradicts what people perceive online. Whether you’re at a networking event, leading a team meeting, or negotiating a deal, staying true to your values and being genuine in your interactions leave a lasting impression. It’s the small things—how you listen attentively, keep your promises, or acknowledge others’ contributions—that build your reputation as someone worth trusting.


When authenticity becomes the foundation of your personal brand, it creates opportunities for growth in ways that marketing tactics alone cannot. Trust is the currency of modern business, and authenticity is how you earn it. Clients are drawn to business owners who exude sincerity and integrity, knowing they can depend on them. Employees are inspired by leaders who remain grounded and transparent, creating an environment of respect and loyalty. Partners value collaboration with those who prioritize honesty over appearances.


Beyond professional success, authenticity gives business owners a sense of alignment and purpose. It forces you to reflect on who you are, what you stand for, and what kind of legacy you want to leave behind. Personal branding isn’t just about gaining visibility or standing out in a crowded market; it’s about being remembered for the right reasons. It’s about creating a story that people want to be a part of, one that resonates deeply and leaves a lasting impact.


As you embrace authenticity, you’ll find that your personal brand grows not just in recognition but in value. You won’t just be seen—you’ll be trusted, respected, and remembered. And in the end, isn’t that what every business owner truly wants?


Are you wanting to build an authentic personal brand but don’t know how to start? You may feel free to connect with me on LinkedIn https://www.linkedin.com/in/divyaaadvaani


(The author is a personal branding expert. She has clients from 14+ countries. Views personal.)

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