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By:

Quaid Najmi

4 January 2025 at 3:26:24 pm

Modi’s ‘Melody’ diplomacy stuns the world

Overjoyed investors buy shares of a wrong company after the PM’s gift Mumbai: Prime Minister Narendra Modi on Wednesday gifting his Italian counterpart Giorgia Meloni 'Melody' toffees, reviving the light-hearted "Melodi" wordplay associated with the two leaders on social media. Meloni thanked Modi and shared a video on the social media in which she could be heard saying, “Prime Minister Modi brought as a gift, a very, very good toffee - Melody.” Modi, who was also seen in the video, burst...

Modi’s ‘Melody’ diplomacy stuns the world

Overjoyed investors buy shares of a wrong company after the PM’s gift Mumbai: Prime Minister Narendra Modi on Wednesday gifting his Italian counterpart Giorgia Meloni 'Melody' toffees, reviving the light-hearted "Melodi" wordplay associated with the two leaders on social media. Meloni thanked Modi and shared a video on the social media in which she could be heard saying, “Prime Minister Modi brought as a gift, a very, very good toffee - Melody.” Modi, who was also seen in the video, burst into laughter as Meloni jokingly referred to the "Melody" toffee while showcasing the gift. The hashtag "Melodi", a blend of Modi and Meloni's names, was coined by the Italian prime minister during the COP28 in Dubai in 2023 and later went viral on social media following the warm interactions between the two leaders at global events. Modi, who arrived in Rome on Tuesday, is on the final leg of his five-nation tour to the UAE, the Netherlands, Sweden, Norway and Italy from May 15-20. Modi’s gift not only floored the social media, but also earned gushing gratitude from the manufacturer of the sweet candy, Parle Products, in Vile Parle, Mumbai. “Thank You. Hon’ble Prime Minister Shri Narendra Modi for taking Parle Melody to the global stage. A proud moment for all of us at Parle Products to see an Indian favourite being shared across borders,” said a social media post from @ParleFamily, a 97-year-old company. Parle Products describes Melody: “Parle Melody brings to you an irresistible layer of caramel on the outside & a delightful chocolate filling inside. Open & pop it in your mouth & relish the unique experience. It won't be too long before you start asking yourself the age-old question "Melody Itni Chocolaty Kyun Hai?”.” Cong Attacks Modi Congress leader Rahul Gandhi and several other Congress leaders also attacked Modi saying he continues his PR even when the economy is suffering. However, Union Commerce Minister Piyush Goyal hit back at Gandhi, accusing him of "hating India" and refusing to tolerate the "global respect" the country has garnered under Modi's leadership. Gandhi, who is on a visit to his constituency Raebareli and Amethi, said on X, "This isn't leadership, it's a gimmick." At a time farmers, labourers, traders and others in the country are all in tears, the prime minister is laughing and making reels while BJP folks are clapping along, the former Congress president said in his post in Hindi. "An economic storm is raging over our heads, and our prime minister is busy handing out candies in Italy!" he said. Congress chief Mallikarjun Kharge attacked Modi over issues of "rising" prices, unemployment, paper leaks, "dampening" investment and "sinking" Rupee, saying the prime minister continues his PR even as the economy is suffering. Shares turn sweet but the company was mistaken Shares of Parle Industries Ltd saw frenzied buying on Wednesday, surging five per cent to hit the upper circuit limit after Meloni posted the video. Investors wasted no time and flocked to the counter to buy the stock. Shares of the firm jumped to Rs 5.25 - the highest trading permissible limit for the day - on the BSE. On volume terms, 8.57 lakh shares of the firm were traded on the BSE during the day. But, there is a catch! Investors mistook Parle Industries for the maker of Melody toffees. Parle Products, the FMCG major, is the manufacturer of Melody toffees and is not listed on the stock exchanges. Parle Industries Ltd is a diversified commercial services provider, engaged in the business of infrastructure & real estate, and paper, waste paper and allied products. The history of swadeshi toffee is entwined with the country’s Independence and the company, House of Parle was founded in 1928 by Mohanlal Dayal Chauhan, a tailor from Pardi near Valsad, then part of the Bombay Province. As the country was flooded with imported sweets and confectionery, he decided to give it a ‘desi’ touch and flavour, and with a band of 12 workers, he launched the Parle products from a musty old warehouse near Vile Parle east station, when large parts areas of Vile Parle west were still marshes dotted with a few old bungalows and chawls. Later, he visited Germany to master the art of confectionery and returned with machinery worth Rs 60,000 to churn out simple sweets, toffees and locally flavoured Indian confections at affordable prices – willy-nilly challenging the imported British offerings. It was in 1983 that the chocolate Melody toffee. -WITH PTI

The Art Of War and Peace

Updated: Mar 17, 2025


War and Peace

War and Peace

War and Peace

President Trump’s decision to suspend military and intelligence support for Ukraine is regarded as the best effort to end the Russia-Ukraine war and establish lasting peace. However, this move seems more aimed at forcing Zelenskyy to the negotiating table while demonstrating the Great American Power. Trump has threatened to turn off Starlink for Ukraine. He even suggested the deportation of 240000 Ukrainians back to their homeland. Meanwhile, Britain and France have stepped up to defend the nation at war. France is providing crucial intelligence, and the UK is showcasing generosity by loaning £2.26 billion from the profits made on sanctioned Russian assets. These contrasting actions, however, highlight a stark divide. Some may say King Midas is losing his golden touch.


It appears that the West's plan to bleed Russia by leveraging Ukraine has failed, as the Russian economy has continued to grow even amidst the war stress! Over the years, Putin’s Russia has proven to be “sanction-proof.” The Yuan and gold seem to have kept the Russian economy afloat.


For years, Russia has withstood the relentless economic, military, and geopolitical pressure imposed by the US and its allies, showcasing its capacity to defy the combined Western power. This war has not only underscored Russian resilience but has also strengthened its alliances with anti-US nations. In this war, North Korea, Iran, China and Russia emerged as the new axes against the Western world that could shape the global balance of power.


With the US-Ukrainian Mineral Deal in place, one might think that the US on Ukraine's soil can reclaim the Ukrainian territories Russia had gained! But remember, Russia has sustained the war they all combinedly waged. And with China and Iran's support, Russia can make the US Minerals/ Peace Deal go Minsk's way.


Although Western guns and funds kept flowing into Ukraine, Russia gained almost 20% of Ukrainian territory, which is rich in vital resources—accounting for 80% of Ukraine's coal, 40% of its oil and gas, and a major chunk of its rare earth elements! The annexed territories also possess a densely populated pro-Russia workforce, a critical advantage for Russia as it confronts a shrinking population.


Trump's fresh tariff threat against Russia lacks significance, as the Russian economy is not dependent on US Trade. On the contrary, by seizing control of southern Ukrainian fields, Russia has snatched from Europe its breadbasket, challenging the food security in the West.


Given Trump's NATO withdrawal threat and sudden halting of Ukraine's military aid, the European leaders have finally realized that the US is no longer willing to bear the financial burden of war or guarantee the security of its allies. This sudden wake-up call has led  EU leaders to finally accept the limits of their capacity to supply arms to Ukraine. As a result, they are prioritizing strengthening their defence capabilities by substantially increasing defence spending in the coming years. With public debts already exceeding GDP in Britain and many EU countries, they will have to curb productive spending or cut on welfare to fund their warfare. So don't be surprised if these countries shift their focus away from Ukraine and begin actively pursuing Free Trade Agreements and defence partnerships with India. They may view India as a cost-effective and dependable manufacturing partner and call us a "strategic ally". This is the tiny trailer of what the future may hold if America exits NATO, leaving European nations to take complete responsibility for their defence and security.


Years ago, Ukraine relinquished its nuclear power through a denuclearisation treaty. And that undermined its ability to defend sovereignty against an aggressive, mighty neighbor and the West’s meddling, ultimately ending its prospects for lasting peace. Zelenskyy's pro-West leaning and NATO aspiration conflicted with Putin's Soviet dreams. Three years on, Ukraine lies in ruins. And now, Zelenskyy might be counting on Europe to utilize frozen Russian assets to rebuild his country. However, the fear of losing the credibility of the Euro and triggering withdrawals of foreign deposits from European banks would refrain the EU nations from seizing the frozen Russian assets. Zelenskyy has already lost a prosperous region of Ukraine to Russia. The Minerals Deal would bind Ukraine's economic freedom to America. And this raises a serious question about the necessity of his security guarantee demands! Reminds me of an old Hindi song “Nani teri morni ko mor le gaye baki jo bacha tha kale chor le gaye”!


Trump may implement reciprocal tariffs, suspend aid, and threaten to exit the NATO alliance. He may acquire a stake in Panama, negotiate for Greenland, and wish to control global maritime trade. He may win over Oil Kings and slap harder sanctions on the Russians. But wait. Is he opening up too many fronts at the same time?


Trump would make Zelenskyy sign the Mineral Deal and Allies to contribute to their security bills. Trump certainly knows “the Art of the Deal”, but the Art of Ending the War is now all he needs! It is crucial to recognise where to stop and avoid future entanglements or create bitter enemies. Otherwise, there will be no end to war but an end to lasting peace.

(The author is a foreign affairs expert. Views personal.)

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