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By:

Abhijit Mulye

21 August 2024 at 11:29:11 am

Police form SIT, arrest four

Achalpur Municipal Council serves ‘bulldozer justice’ Mumbai: Amid growing public outrage in Vidarbha, police in Amravati arrested three associates of the prime accused, 19 year old Ayan Ahmed Tanveer in the scandal involving recording and circulation of obscene videos of young women. The police also formed a 47-member Special Investigation Team even as authorities say preliminary inquiries point to a large cache of material and possible involvement of minors, prompting a rapid escalation of...

Police form SIT, arrest four

Achalpur Municipal Council serves ‘bulldozer justice’ Mumbai: Amid growing public outrage in Vidarbha, police in Amravati arrested three associates of the prime accused, 19 year old Ayan Ahmed Tanveer in the scandal involving recording and circulation of obscene videos of young women. The police also formed a 47-member Special Investigation Team even as authorities say preliminary inquiries point to a large cache of material and possible involvement of minors, prompting a rapid escalation of the probe and local administrative action that included partial demolition of the accused’s house. Police on Wednesday took into custody Uzair Khan Iqbal Khan (20), Mohammad Saad Mohammad Sabir (22) and Tabrez Khan Taslim Khan (24) after Ayan’s arrest on Monday. Court remand for the newly arrested trio runs until 21 April as investigators intensify questioning. Officials have so far identified eight victims, but local claims and media reports suggest the scandal may involve far larger numbers — with some sources alleging up to 180 girls and as many as 350 videos circulating online. A cyber team is working to recover deleted files and trace the full extent of distribution. Unauthorised Structure The Achalpur Municipal Council deployed a bulldozer to raze part of the accused’s house, citing unauthorised construction; officials said the timing was coincidental to the probe, but the action has added to tensions in the area. Police have formed a 47 member Special Investigation Team to coordinate forensic, cyber and field inquiries and have appealed to the public not to share any images or clips, warning that doing so is a criminal offence. Female officers are assisting in victim identification and interviews to ensure sensitivity and confidentiality. Investigation Focus Investigators have seized numerous objectionable videos from the prime accused’s phone and are attempting to match faces and locations to identify victims. The accused have been booked under relevant sections of the Bharatiya Nyaya Sanhita, the POCSO Act where minors are involved, and provisions of the Information Technology Act for non consensual recording and distribution. Police stress that no formal FIRs from victims are required to pursue the case and have offered the option of filing Zero FIRs to protect identities and fast track action. The scandal has provoked a political storm in Amravati. Opposition leaders have demanded a high level probe and some local groups have called for shutdowns, prompting heightened security. While there have been claims about the accused’s political links, party officials say he has been expelled; nevertheless, the episode has intensified scrutiny of law and order and online safety for young women. Community leaders and activists are pressing for swift arrests of all accomplices and for systemic measures to prevent similar crimes.

The Sugar Rush Founder

There is a particular intensity that defines the new wave of young entrepreneurs. They move fast, earn fast, and scale fast — and often believe that momentum itself is the marker of success. Money becomes more than income. It becomes reassurance. Proof. Power. A scoreboard.


Recently, I met a founder in his early thirties who is doing exceptionally well financially. His ambition was undeniable. He spoke about growth the way athletes speak about winning — with hunger, focus, and a constant need to push further. I admired it. That drive is what builds companies.


But what stayed with me was something quieter.


He mentioned that in a year when he earned less, he wasn’t in the best place mentally. The dip was not dramatic, but the emotional impact was. It made him feel as though he had slipped backwards — not just in revenue, but in identity.


And that is the hidden pressure many founders carry today.


For ambitious entrepreneurs, money can begin to feel like a sugar rush: a powerful high that fuels confidence and urgency. When numbers rise, everything feels possible. When they fall, even slightly, it creates unease. The chase becomes endless — not because wanting more is wrong, but because money alone is an unstable anchor.


This is where personal branding becomes not a luxury, but a necessity.


Many founders assume personal branding is about visibility—posting more, being active online, and becoming “known”. But at serious levels of business, personal branding is far more strategic. It is the reputation that holds when numbers fluctuate. It is the trust that remains even when the market shifts. It is the identity people associate with you beyond a financial year.


Because here is what founders eventually learn: revenue is not the only currency in the room. Influence is.


In boardrooms, partnerships, investor conversations, and premium client decisions, people don’t only buy the company. They buy the founder’s clarity, credibility, and presence. They buy what your name signals before you even speak.


A founder with a strong personal brand does not become fragile when income dips. Their positioning remains steady. Their value is not reduced to quarterly performance. They are trusted for how they think, how they lead, and what they consistently represent.


This is what separates short-term success from long-term authority.


Without personal branding, founders often fall into an exhausting pattern: constantly proving, constantly chasing, constantly needing the next win to feel secure. With it, something shifts. Opportunities begin to come through reputation, not pursuit. Clients stay for trust, not just delivery. Partnerships form because of alignment, not convenience.


Most importantly, personal branding gives founders emotional stability alongside ambition. It reminds them that their worth is not transactional. It is reputational.


Money can rise and fall. Markets change. Industries evolve. But a personal brand — built with intention — creates continuity. It allows you to grow without feeling that every slower year is a personal failure.


The founders who build lasting legacies are not always the ones who earn the fastest. They are the ones who become unforgettable for the right reasons. Not because they are loud, but because they are anchored. Not because they show everything, but because they signal


something consistent: trust, excellence, leadership.


In the years ahead, the market will reward founders who are not only wealthy but also respected. Not only successful, but credible. Not only ambitious but also deeply positioned.


Because money can be made again. But reputation takes time.


If you resonate with this — if you feel the pressure of constantly needing the next financial high.


— It may be time to build something deeper: a personal brand that stabilises your success and scales your influence.


You can book a free consultation call with me here: https://sprect.com/pro/divyaaadvaani.


Not as a pitch, but as a conversation about building a brand that holds – even when the numbers fluctuate.


(The author is a personal branding expert. She has clients from 14+ countries.

Views personal.)

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